content marketing

Beat Content Marketing Imposter Syndrome With One Mindset Shift

Do you sometimes feel like if you were to publish more content online you’ll be exposed as a fraud?Are you worried that you’re not the expert so you can’t possibly have anything to offer somebody through your content?Do you feel like you’ve said all the things and there’s nothing left that anybody would find interesting? …

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Own What You Create – Content Marketing Lesson from Taylor Swift

Content is everything, everything is content. My approach to launching and building my businesses over the years has been to leverage content for maximum impact. Because I see practically everything through the content marketing lens, I look for lessons in real-life situations and stories in the headlines. Recently Taylor Swift announced that she would be …

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“Everybody Has a Story” – 2019 Player Networking Event, Jack Canfield + Patty Aubery

“Everybody has a story.” If you’re a business owner and you believe this to be true, then you also believe that you have something to say.  I attended the 2019 Player Networking Event in Atlanta during Super Bowl LIII Weekend, and I had an opportunity to chat with Jack Canfield (Chicken Soup for the Soul) …

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WARNING: You’re Losing Money by Not Creating Content

“Content is everything. Everything is content.” I’ve been known to say this to my one-on-one clients when they say there’s no time to create and publish content. In this saturated online marketplace, it’s much harder to stand out from among your competitors. Your content is a 24/7/365 representative of your business. Every new piece of …

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