entrepreneur workshop

The Worst Thing to Be is Boring in Business: How to Be a Purple Cow

Is your business remarkable? Do you push the envelope? Challenge the status quo? Disrupt your industry? This is what a purple cow does. In Seth Godin’s book, Purple Cow, he outlines the characteristics of remarkable businesses, with remarkable being defined as “worthy of a remark”. When you build a business that looks like, sounds like …

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Best of the Blog: My Top Posts of 2016

It’s the end of the year, woo hoo!!!! You might be reflecting on your accomplishments over the past 12 months, evaluating where you stand today and making plans for the coming year. Part of my business planning process is to look at past blog posts to see which ones got the highest amount of traffic, …

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{VIDEO} How to Be Your Own Publicist

Publicity, exposure, attention…we entrepreneurs want all of these things for their business, don’t we? In part one of this blog series I talked about the branding lessons that we could learn from “The Greatest”, the Champ, Muhammad Ali.  He was a master at branding himself before “branding” was even a thing in the business world. …

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Five Livestreaming Don’ts That Are Stifling Your Greatness

Look here, I want you to be great. I want you to win. I want you to build the business that is in your heart to build….so stop livestreaming like an amateur. There are do’s and don’ts to everything, livestreaming is no different. I’ve talked about Periscope in this post, this post and this post. Whatever …

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