Notes
Content planning, guardrails, and craft.
Ten years of essays on content planning, marketing strategy, and generative AI for leaders making real decisions — what to adopt, what to refuse, and how to keep your voice while moving fast. New here? Start with the free Marketing Clarity Scorecard.
Archive
162 posts
2 min readMarketing Strategy
Dear Entrepreneur, You’re Screwing Up Your Success
Yep, I said it…..you’re messing up…and I want you to STOP IT. The word ‘entrepreneur’ has become sexy these days, everybody and their brother wants to start a business, and that’s AWESOME.…
Read note →2 min readMarketing Strategy
Why Local Businesses Need to Have an Online Presence
Mom & pop, brick and mortar, local yokel (okay, maybe not that one…). The “traditional” route to business ownership leads to establishing a business storefront, flip over the sign that reads…
Read note →Ready when you are
Prefer the conversation over the essay?
Bring a live decision to a clarity call and we'll work it through together.