business development

2019 NFL Player Networking Event, Action Online Marketing

When you “shoot your shot”, are you prepared to deliver?? After first attending the Player Networking Event  in 2017 as a vendor, I pitched my digital media services and returned in 2019 as the official Social Media Partner. I had the opportunity to conduct Facebook Live interviews with attendees while networking, and pick up insightful …

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Unfair Advantage of Entrepreneurship

[vc_row][vc_column][vc_column_text]I need to challenge your way of thinking.. when it comes to you launching, growing and scaling your business – you have an advantage as an entrepreneur. You –  solopreneur, small business owner, person that’s holding it together with your mini team of diligent workers – have an unfair advantage in entrepreneurship that has set …

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Repurpose Your Content for IGTV

[vc_row][vc_column][vc_column_text]Instagram, the second largest social networking platform, rolled out IGTV in mid-June 2018. IGTV is Instagram’s “answer” to Youtube (in my opinion), as it allows content creators to publish videos up to 10 minutes long on their “channel” that is attached to their existing Instagram account. As a content creator and publisher (AKA marketer), I …

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Strategic Planning for Entrepreneurs: Be Like Marvel

Marvel is a marketing behemoth. They are experts at staying relevant and dominating online conversations, particularly when a new movie is coming out, and the company uses a fundamental business practice in how they launch movies that ANYBODY can apply on ANY level of their business. A few recent examples: Black Panther came out in …

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Five Lines from Black Panther that Inspire Entrepreneurial Greatness 

Unless you’ve been underneath a rock in the middle of a black hole-like vortex in space, you heard that the latest installment in the Marvel Cinematic Universe , Black Panther, premiered on Feb 16. I’ll spare you the movie summary, you can Google it. I saw the movie, and as is my way, I took away …

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